Commencement of the international launch of the new collection – Supremo™

Yos Shiran, CEO of Caesarstone global group, notifies the commencement of the international launch of the new collection – Supremo™

The new collection, launched internationally, offers eight stylish colors of exceptional design with patent protected technology. Like all other Caesarstone products, the Supremo collection enables architects, designers and customers to create a unique interior finish suitable for all applications – from kitchen countertops and backsplashes to wall paneling, vanity tops, flooring and custom made furniture.

Tel Aviv, Israel, February 06th, 2012 – Caesarstone Sdot-Yam Ltd., the pioneer and leading manufacturer of Caesarstone quartz surfaces, today announced the launch of its elegant Supremo™ collection. The international launch follows the successful distribution and wide demand in many countries including the USA, Canada, Australia, Israel and more.
Mirroring nature's endless diversity, each of the eight exceptionally designed premium surfaces has its very own spectacular flow of colour and pattern. Some of the styles are translucent and can be backlit to create a soft, atmospheric effect. Just like an original work of art, every Supremo slab is a one-of a kind quartz surface. Consumers as well as Architects and Designers can create a unique atmosphere in the bathroom, kitchen or living areas - and achieve an upscale look that reflects a specific personality, spirit, and lifestyle.

"The feedback from the international architect & designers community following local launches of the Supremo in certain markets has been overwhelming" said Yos Shiran, Caesarstone CEO. "This is a further innovative collection of Caesarstone in-tuned with the evolving markets' needs. We expect to continue launching further colours in 2012 from each of our four company collections, which we believe customers will love to have at their homes and commercial spaces"

The Supremo collection includes the following colours: 'Fair Lady', 'Ocean Palace', 'Black Knight', 'Queen of Hearts',' Queen of Sheeba', 'Shining Armor', 'Maharaja', and 'Swan Lake'. More information is available on the Caesarstone website, Facebook page, and YouTube channel. You can also download the "Caesarstone" iPhone app from the Apple store.

About Caesarstone
www.caesarstone.com
Founded in 1987 near the ancient Roman city of Caesarea, Caesarstone manufactures high-quality, quartz surface slabs for a variety of uses and applications, such as bathroom vanities, flooring, countertops for kitchens and more. A quartz surface pioneer and global leader, Caesarstone creates surface slabs that are easy to transport, fabricate, install and maintain. They are scratch resistant, heat resistant, non porous, and maintain their lush for years. With an international distribution network, Caesarstone's quartz surfaces are readily available worldwide at strategic global locations, and accompanied by a comprehensive warranty and service.