CAESARSTONE TO UNVEIL FUTURE KITCHEN IN COLLABORATION WITH PRATT INDUSTRIAL DESIGN STUDENTS AT WANTEDDESIGN MANHATTAN

 




CAESARSTONE TO UNVEIL FUTURE KITCHEN IN COLLABORATION WITH PRATT INDUSTRIAL DESIGN STUDENTS AT WANTEDDESIGN MANHATTAN

Los Angeles, Calif. – May 12, 2017 – Caesarstone, leading developer and manufacturer of premium quartz surfaces, will unveil the “Future Kitchen” designed by the students of the Industrial Design department at Pratt Institute under the creative direction of Visiting Assistant Professor of Industrial Design at Pratt and New York based architect and designer, Marc Thorpe. The future kitchen will be on display in the Caesarstone booth from May 19-23 at WantedDesign Manhattan at Terminal Stores, 269 11th Avenue, New York, NY 10011.

“At Caesarstone, we have always been a huge supporter of the design and architecture communities, and especially of the education of these groups. We see this generation of students as the future of design, and this collaboration is very telling of what is to come,” said Nick Harris, Vice President of Marketing at Caesarstone US. “This future kitchen proves what an innovative group this is, and I have no doubt they will cross boundaries and make huge change in the design world.”

In designing the kitchen under Thorpe’s guidance, Pratt students underwent an extensive process that began with research to find solutions for water systems, composting, robotic farming, smart technology and food storage. Next, they toured Caesarstone’s factory in Richmond Hill, Georgia to further understand the material. After the tour, the students went to work developing their own future kitchen.  

The initial inspiration for the future kitchen was to showcase the hearth as the focal point, which ultimately drove the design. The students chose Caesarstone quartz surfaces to allow people to envision the future through a familiar and timeless material.

“Quartz is a fundamental element and will continue to be in the future. As technologies advance, quartz surfaces will evolve to become even more fundamentally integrated,” Thorpe said.  

The final design is a circular formation with high-functionality. The fire pit is at the center surrounded by layered surface styles and elements necessary for a kitchen, such as a dish washer, food preparation area, sink, storage, and waste compartment. A dining table is also attached. Students chose Caesarstone in Raven, Fresh Concrete, and Statuario Nuvo mixed with stainless steel and glass.

“At the WantedDesign exhibit, you will see how the kitchen will act as a sculpture within the space and will allow the audience to truly imagine what the kitchen of the future will look like,” said Feras Alhabib, industrial design student at PRATT. “To me, the Caesartone quartz surface is the liaison between the present and the future of kitchen design.”

“The future kitchen is a return to fundamentals of humanity,” adds Thorpe. It’s about the reclaiming of the family unit through the pleasure of cooking.”

Domino Magazine will host a breakfast and panel discussion Tuesday, May 23 with Designer & Architect Marc Thorpe, Chair of Industrial Design Department at Pratt, Constantin Boym, designer Danielle Trofe and Pratt students, to discuss design trends surrounding the kitchen of the future. Please RSVP to Kendal@ballantinespr.com.

About Caesarstone
Caesarstone is a leading developer and manufacturer of premium quality quartz surfaces. Established in 1987, the company pioneered the quartz surfaces and continues to manufacture high-quality surfaces utilizing advanced technologies and proprietary knowhow. Caesarstone surfaces consist of up to 93% quartz, retain the cool tactile qualities of nature's strong stones while offering freedom of design with enormous application possibilities including kitchen countertops, bathroom vanities, wall paneling, furniture and more. Caesarstone offers a product that is highly functional, design forward and beautiful, all at the same time.

About Pratt Institute
As one of the world’s multicultural epicenters for arts, culture, design, and business, New York City provides Pratt students with an exceptional learning environment that extends beyond the Pratt campuses in Brooklyn and Manhattan. With a 25-acre campus in Brooklyn, a creative hub in the midst of a renaissance, and another in Manhattan, Pratt is a living lab of craft and culture. Pratt’s programs are consistently ranked among the best in the country, and its faculty and alumni include the most renowned artists, designers, and scholars in their fields. Its interdisciplinary curriculum promotes collaborative and creative strategies for design thinking and provides students with unparalleled training facilities.

About WantedDesign
WantedDesign is a platform dedicated to promoting design and fostering the international creative community at large throughout the year. It’s two marquee events take place during May’s NYCxDESIGN in both Manhattan and Brooklyn. Founded in New York City in 2011 by Odile Hainaut and Claire Pijoulat, WantedDesign has established itself as a constant and staunch supporter of U.S. and international design via events, conversations, and partnerships and its yearly programming aims to nurture New York City’s design dialogue.WantedDesign is an active part of NYCxDESIGN and aims to showcase New York as a dynamic and unique design destination.




Media Contact:
Kendal Hurley
Ballantines PR
Kendal@ballantinespr.com
(310) 454-3080

Ballantines PR | 9200 Sunset Blvd. Suite #920  |  West Hollywood, CA 90069.
Phone  | +1 310 454 3080