CAESARSTONE EXPANDS ITS CONCRETE SERIES WITH NEW BREAKTHROUGH FINISH, RUGGED CONCRETE

CAESARSTONE EXPANDS ITS CONCRETE SERIES WITH NEW BREAKTHROUGH FINISH, RUGGED CONCRETE 

 

Los Angeles, CA — June 8, 2017 — Caesarstone, luxury quartz surface manufacturer, has introduced a never-before-seen finish, Rugged Concrete, to the concrete series as part of the ever-growing Classico collection.

Rugged Concrete (4033) offers a medium grey base camouflaged by billows of white with a masculine energy that exudes confidence, competence and fortitude. Appealing to men and women, this Caesarstone color is well-suited for a chic, urban loft for a modern, unfinished edge. Or, it can mix with softer décor motifs to add a warm rustic charm.

“Rugged Concrete is a new finish from Caesarstone that will offer a clean, industrial look, perfect for modern spaces,” said Nick Harris, VP of Marketing at Caesarstone US. “We are excited to see the way this color option will completely transform different spaces whether it’s used as a countertop surface, wall paneling, furniture or in other creative ways.”

This new finish offers a sleek, modern industrial look that will complement any design. Based on market feedback and demand, Rugged Concrete presents unparalleled quality, durability, along with the easy maintenance of a Caesarstone quartz surface. Slabs are non-porous, heat, stain and scratch resistant.

For press samples, please contact Kendal@ballantinespr.com.

 

About Caesarstone:

Caesarstone is a leading developer and manufacturer of premium quality quartz surfaces. Established in 1987, the company pioneered the quartz surface and continues to manufacture high-quality surfaces utilizing advanced technologies and proprietary knowhow. Caesarstone surfaces consist of up to 93% quartz, retain the cool tactile qualities of nature's strong stones while offering freedom of design with enormous application possibilities including kitchen countertops, bathroom vanities, wall paneling, furniture and more. Caesarstone offers a product that is highly functional, design forward and beautiful, all at the same time.

The unique and rich variety of colors, patterns and textures gives each customer the ability to find their 'ultimate surface' and create their own unique space. Caesarstone's extensive designs are constantly evolving and developing to meet the latest world trends and the highest level of international quality standards.

Caesarstone Sdot Yam Ltd is a public company (Nasdaq: CSTE) as of March 2012. The company's U.S. subsidiary's headquarters are located in Southern California with distribution centers across the country to serve customers nationwide. In May 2015, Caesarstone opened its first U.S. manufacturing plant in Richmond Hill, GA and now offers products also made in the USA.

For more information about Caesarstone, visit the website here, like us on Facebook, connect with us on Twitter, or visit our blog Interior Collective.

 

Media Contact:

Kendal Hurley

Ballantines PR
Kendal@ballantinespr.com

(310) 454-3080