It is a great badge of honor to earn the much-coveted Good Housekeeping Seal. From its inception in 1909, the GH Seal has been guiding consumers to the best products to purchase in the marketplace, explains Carolyn Forte, director of Home Appliances and Cleaning Products Lab and the Textiles Paper and Plastics Lab at the Good Housekeeping Research Institute (GHRI).
Caesarstone, the original manufacturer of quartz surfaces, not only earned the GH Seal in 2006, but was chosen as the official countertop for the legendary consumer product testing facility, GHRI, located in NYC’s Hearst Tower.
"Caesarstone earned the Good Housekeeping Seal, through evaluation by our Research Testing Institute and was found to be a product that will deliver excellent results and performance," said Sean Sullivan, associate publisher for Good Housekeeping. "Earning the Seal by passing our engineering and consumer usage evaluations, speaks volumes about the high regard Good Housekeeping holds for the Caesarstone product."
Caesarstone is the only countertop manufacturer to hold the Good Housekeeping Seal.
The Good Housekeeping Research Institute selects an exclusive group of products to receive their Seal after rigorous testing on the quality, healthfulness, safety and reliability of products. Consumers have relied on this information for over a century.
But they don’t stop there. Good housekeeping means business. They trust so much in their research and testing that they back their seal with more than words. If a product with the Seal becomes defective GH will replace it or refund it.
While other magazines are folding, Good Housekeeping is thriving because it understands what other generations of consumers care about. When it comes to surfacing, consumers look for:
- Ease of care
- Scratch and stain resistance
- Color consistency
- Availability of variety
- Lifetime warranty
In addition to awarding Caesarstone the highly regarded GH Seal for being the durable surface of choice, GH specified Blizzard 2141 for their own countertops throughout the Institute. The reason we chose it is because it’s extremely scratch and stain resistant and especially easy to clean and maintain, reports Forte on GoodHousekeeping.com. Unlike granite, it never needs to be sealed. Even after almost six years of very heavy use in our test kitchens and labs, our Caesarstone countertops still look as white as they did the day they were installed. All we use to clean them in the Home Appliances and Cleaning Products Lab is a non-abrasive cleaner. If we accidentally mar the surface with one of our laundry marking pens, we use a cleaner with bleach and a delicate scrub sponge to remove the stain.
Caesarstone offers peace of mind. It's an honor to have maintained the GH seal for so many years and to be a beautiful, functional part of their test kitchen. Due to rigorous testing of all GH Seal backed products, families can expect their Caesarstone to stand up to the toughest messes while still looking sleek and sophisticated, said Erika Egede-Nissen, Caesarstone’s director of Brand Marketing.